Content & Commerce – finally aligned 
Editorial and shop operated separately for a long time. Our task: to bring both under one technical roof. We completely rethought the commerce logic – with paywall, subscription model, digital products, and deep Brevo integration for segmented newsletters.

Access rights? Until then, a patchwork
Scattered permissions, duplicate data, little control. Now editorial staff, readers, and customers are managed centrally. Content can be selectively unlocked or restricted – without detours.

Apps, collections, publishing – the flow was missing
The content was there – but the path to digital was fragmented. We introduced SSO, established thematic collections, and transferred the InDesign workflow directly into the CMS. No copy-paste. No media breaks.

Scalability – pressure made things tight
Each issue release pushed the system to its limits. Today, the hosting handles traffic peaks – without performance loss.

The result
Not a classic publisher’s website. But a flexible publishing framework that takes content seriously, integrates commerce, and streamlines processes. With Blish, brand eins’ digital platform became future-proof – technically, editorially, economically.